Application-to-Person (A2P) Messaging
When you use your phone to send a message to another person, you’re using Person-to-Person (P2P) communication. You likely take a few seconds to type a message and send it to someone you know. You’re probably not sending multiple messages to multiple people at the same time. Sending multiple messages to multiple people in close succession might cause the phone carrier to delay your messages or even flag them as spam and block them. Application-to-Person (A2P) was developed in partnership with the phone carriers to prevent the restrictions that might apply to sending multiple messages frequently.
A2P Registration
AT&T, T-Mobile, and Verizon require A2P registration to be completed on any phone number used for messages from systems like Shopmonkey. By registering your phone number, the phone carriers agree to deliver more messages without delays or concerns about being flagged as spam. For these reasons and to ensure a positive experience for you and your customers, Shopmonkey requires that all dedicated phone numbers are properly registered.
Note: The A2P registration requirements have recently been revised. An employer identification number (EIN), along with a matching legal business name and address, is now required. PO Box addresses and SSNs are not valid.
Shopmonkey will act as your representative to the phone carriers should they need anything. We’ll let you know if there are any issues with your registration status or the information provided. The information collected is only used to submit your registration to the centralized A2P registry for identity verification purposes. No credit check will be run, and the information you provide will not be used for any purpose outside of A2P registration and related items.
The A2P registry is currently managed by Campaign Registry.
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